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Sundance Promotion makes an Impression

I got to preview a new promotion that will be hitting my sample room in the next few days.  It's on Neenah SUNDANCE. It highlights the American Southwest. Such appropriate subject matter for a paper with a color palette that includes names like Cactus Green, Coyote Red and Harvest Yellow.  Thumbing through, I stopped on the gorgeously detailed sculptured, blind embossing of a rope. I could actually not only see but feel its texture. Instantly, I sent out a email to Neenah asking for a picture of the actual die. I was delighted to get the image you see at the bottom of the copper die that was crafted and used. It is approximately 10" wide and just half of the whole impression was used for the "From the Heart of the American Southwest" promotion. I do love embossing. It reveals text and cover paper's ability to be molded so that the sheet itself becomes the image. The die used and seen here is handtooled. The rest of the promotion does not disappoint. A wide variety of printing techniques is included from overprinted foils, metallic inks to digital demonstrations.

Sundance is an affordable paper to spec that comes in smooth, felt and linen finishes with weights from 24 writing to 110 Cover. Not only light on the printing budget, it's a green choice, too. When you get your copy of this piece, take a look for yourself. And make sure to check the back cover. Neenah wants to know what you think and they will give you a $5 giftcard for your feedback. My next lunch is on NEENAH.

Environment:Other Papers are Green w/Envy

Neenah has come out with a new printed promotion on ENVIRONMENT asking the question: What Kind of Statement are You Making? Plus, if you print on any Environment papers this year then you can get yourself entered to win an iPad here. Environment papers come in an earthy palette of colors and whites. And they offer you and your clients four sustainable fiber options - all of them FSC certified. Give me a jingle if you want a copy of this gorgeous promotion full of printing and paper inspiration.

Soul Seven Poster on Speckletone

More snail mail heaven arrived in my mailbox yesterday! Last week I saw this tasty  poster on the FRENCH PAPER SAMPLE ROOM blog and had to have it. I ordered my print from SoulSeven's ETSY shop. This poster is the first installment in the Lovesome Libation series by SOULSEVEN. It is a limited edition of only 50 prints.  The print measures 16" wide by 25" tall and is silkscreened in 4 colors on 100 lb. French, SPECKLETONE, True White. It was printed by the STEADY PRINT SHOP. 

O-K, Carnival & iPhoneography

Olmsted-Kirk's newest promotion is on Carnival by Mohawk. This O-K produced piece is about seeing the Carnival through the lens of the iPhone. iPhoneography has become its own photography genre with great apps like Hipstamatic and Picture Show. Take a peek at our paper promotion to see how well Carnival's textures and colors perform on press. Found out more about the iPhone camera apps used to produce this promo. All the imagery was shot with iPhones! Carnival is a competitively priced sheet and is green, fabulous and fun. Call for samples. Much more on iPhoneography in upcoming posts. How exciting!

Make a Difference | Grab this Poster

Check out this silkscreen poster to aid the wildlife affected by the Gulf Oil spill. On April 20, 2010, the Deepwater Horizon drilling rig exploded, causing a catastrophic oil spill in the Gulf of Mexico. With an estimated 186 million gallons of oil leaked into this precious habitat, countless wildlife now need our help. This 18" x 24" screen printed poster is being sold to raise money to help those animals in need. All proceeds will go to the Gulf Oil Spill Restoration Fund that was put together by the National Wildlife Federation. You can get your copy from my fine designer friend  JOSHUAKRAMER.COM  This silkscreened poster was printed on Olmsted-Kirk's Neenah paper -  CONSERVATION - made with 100% Post Consumer Waste, FSC certified and process chlorine. Josh will ship to anywhere in the United States using standard shipping rates.  Grab one for a good cause and get a great image up on your walls..
 

Paper or Plastic? Print or Digital?

 
NEW PAGE'S newest edition to the ED series is about sustainability and the many choices that designers have for their projects. This installment No. 13 BALANCE, offers a big picture view of sustainability in communications. Ed looks at the footprints of both print and electronic communications - their environmental costs and advantages - and ways to make the best of both. It is printed on ARBOR PLUS which carries three chain-of-custody certifications and contains 30 percent post consumer recycled fiber. We can order in this higher recycled content coated stock just build in ship time into your project. And if you want a copy of this ED - let me know.

Green Update on Knightkote Matte

Checking through my mail today and got a letter today from MOHAWK advising us that the PCW (post consumer waste) content on Knightkote Matte will be increasing from 30% to 40% beginning with the next manufacturing runs. Can you saw "way cool"? The change will have no effect on quality -  just getting greener and greener. Remember, Olmsted-Kirk has Knightkote Matte in the yummy Creme color in 80 & 100 Text and the 80, 100, & 130 Cover on our floor. Knightkote Matte is the coated product we decided to stock after the demise of Lustro Offset Environmental Dull Cream.

Wee Bit Heavy

Neenah is introducing an additional item to their successful ENVIRONMENT line of paper. It won't be in the swatchbook for a while but is ready to work for you. A new promotion should arrive in the sample room any moment. This stuff is great. A zero compromise solution for a heavy cover weight with minimal environmental impact. It is actually the FIRST 100% post consumer, single ply, 18 pt. board made specifically for folding cartons. Made for packaging needs but ready for your heavy design issues - hang tags, gift card carriers, folders. It's called ENVIRONMENT Folding Board PC100 White. It's rockin' heavy. The promotion contains boxes that you fold up to create gorgeous desk furniture showcasing crisp blind embossing, foil stamping and dimensional printing. Additionally, the sheet is also Carbon Neutral PLUS not just Carbon Neutral. Check out the link to see the difference. And remember, you can quantify your green design beauty. Use Neenah's ECO CALCULATOR to determine the environmental savings of using this paper on your next project.

Shine On

A new SHINE swatchbook is in the sample room now. It is a simple, clean looking swatch announcing from its cover that it is FSC certified. New Inside: a lighter 92 lb. cover added to the popular Pearl family of weights and a beautiful shade, Silver, has been slipped into the color line in both text and cover. Also added is Pearl RECYCLED which has 30% post consumer waste. Remember, even with Shine's shimmering surface, it is laser, inkjet and digital printer friendly.  SHINE is recyclable, biodegradable and elemental chlorine-free (ECF). And don't forget about the full array of envelopes available and ready made.

Make a Difference: Choose Centura or Productolith

Your company can support the preservation of rainforests in Indonesia just by specing and printing on New Page's Centura, Productolith or Arbor Plus.  And you can tag this beautiful logo onto your piece to let everyone know you're involved in this important effort. Project POTICO is a three-year, multi-million dollar, global undertaking to preserve rainforest in Indonesia and protect local communities and species that depend on them.